Grimes and Elon Musk. Photos Shutterstock
Yesterday from the Âé¶¹´«Ã½Ó³»Sun wrote an article about how Vancouver-born musician Grimes is apparently now dating Elon Musk. The piece was actually more about Grimes than it was about her budding relationship with the world's most famous electric car company founder/Mars colonization enthusiast, and it's a great read. .
The U.S. media followed suit, seizing on an SEO boon that was sure to bear fruit as the internet tried to figure out more about the mysterious Canadian seen with Musk at the Met Gala.
Harper's Bazaar:
Cosmopilaton:
Business Insider:
Lastly, Vice being Vice, they knew their readers already know who Grimes is and played it like so:
Well played, Vice.
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